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For women facing unplanned pregnancy

A little bump in your plans? We've got you.

Plana is the only app built specifically for this moment. A real Care Coordinator within 20 minutes. Licensed counseling. Every resource coordinated for you. Completely free.

100% free, always

Women-led nonprofit

Licensed options counseling

Real Care Coordinator

Candid Platinum Transparency

How Plana works

From overwhelmed to supported in four steps.

Here's exactly what happens from the moment you download to the moment you have a real plan.

Download and complete your intake

Answer a few gentle questions about where you are emotionally and practically. No wrong answers. About 4 minutes.

~4 min · Private · Free

Meet your Care Coordinator

Your coordinator reaches out within 20 minutes during business hours. She's read your intake. She knows your situation. She's ready to help.

Within 20 minutes

Get counseling and a real plan

Talk to a licensed counselor about all your options then build a personalized care plan with resources, tasks, and connections.

Licensed · All options

Use the app every day

Chat, call, or video with your coordinator. Track symptoms. Journal. Access wellness content. Plana stays by your side for as long as you need.

Daily companion

Everything included

One app. Everything you need. Nothing you don't.

Your Care Coordinator

A real, named person available by chat, call, or video. She knows your story and she's not going anywhere.

Licensed Counseling

Licensed professionals walk you through all options — parenting, adoption, and abortion — without bias or pressure.

Personalized Care Plan

A custom task list and resource plan built for your specific situation. Your coordinator manages it with you.

Real Resource Connections

Housing, financial aid, medical support, adoption agencies all connected through Plana's partner network.

Symptom Tracker

Log and track physical symptoms week by week with visual trend charts. Share with your medical team or keep private.

Private Journal

A safe, encrypted space to write and process. Never shared. Never seen by anyone but you.

Wellness Video Library

Searchable by symptom or topic. Medical, mental health, nutrition, pregnancy by week, and pathway support, all curated and updated.

Document Management

Sign and store important documents in-app. Insurance, paperwork, medical releases all organized and accessible.

For donors, mentors & partners

Help us make sure no woman faces this alone.

Every year, millions of women face unplanned pregnancy with no real support system. Plana changes that with real people, real plans, and real care. You can be part of it.

46%

of all pregnancies in the US are unplanned. Millions of women every year facing this moment alone

1 in 7

women experience depression during pregnancy, a crisis that connected support can directly prevent

more likely to delay prenatal care — women with unplanned pregnancies who lack a real support system

#1

protective factor against postpartum depression is social support which is exactly what a Care Coordinator provides

Real stories

Women who wish Plana had existed when they needed it.

Countless women know exactly what it feels like to search for answers at midnight with no one to call. That's why we built Plana and why we show up for every woman who downloads it.

Ana

“The youngest of 3 and the first to be pregnant completely changed my life. If only Plana could have existed when I needed it.”

Julie

“I experienced an unplanned pregnancy at age 19. Terrified, didn't know what to do. It would have made all the difference to have resources right at my fingertips.”

Lea

“I was 23, alone, with my unplanned 3rd child and no support from those around me. If I had support like Plana offers, my experience would have been so different.”

Sharee

“I was scared, 17, pregnant, and full of shame. An organization like Plana would have helped me navigate the emotional journey of an unplanned teenage pregnancy.”

Download the app — it's free

For women

You found us. That took courage.

Plana is built for exactly this moment — when you just found out and you don't know where to start. You don't have to figure this out alone.

  • Real coordinator within 20 minutes
  • Licensed counseling on all options — zero pressure
  • Housing, financial, and medical resources connected
  • Private journal and symptom tracker
  • Your data is never sold or shared
  • 100% free — no catch, no subscription
Become a mentor

For supporters

Every woman deserves real support.

Plana runs on the generosity of people who believe no woman should face unplanned pregnancy alone. Your support directly funds a real coordinator, real counseling, and real care — at no cost to her.

  • Your donation funds Care Coordinators
  • Mentors share lived experience — applications open
  • Partner orgs extend Plana's resource network
  • Candid Platinum Transparency — funds tracked
  • 501(c)(3) — all donations tax-deductible

We want to be honest with you.

Plana is women-led and faith-informed. We believe every woman and every life has profound worth. Our licensed counselors give you honest, medically accurate information about all of your options — motherhood, abortion and adoption — with zero pressure.

Where Plana truly shines is supporting women who choose to continue their pregnancy — through parenting or adoption. If you're still deciding, that's exactly where we start. No judgment. No agenda. Just real people who care.

Questions

Things we get asked a lot.